The Nudge Foundation runs a residential program in India to teach unemployed young people the life and economic skills they need to get jobs and make positive life choices.

Atul has spent the last 17 years spearheading business growth and sales for big corporate companies like Samsung, Adobe, Google, and InMobi. He also volunteered with a grass-roots poverty alleviation organization in India. He ended up in a systematic search for a powerful solution to poverty in India: The Nudge is about changing mindsets and teaching soft skills that lead to lasting success in a modern job market.